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22/03/2019. How Storytelling Can Help With Measuring Impact For Your Social Enterprise

By Le LabNo Comments

The impact for an organization could be social, environmental or economic and is linked back to the original mission statement of the social enterprise. It is therefore important to be clear on the value of the enterprise. Understanding, measuring and communicating impact is crucial to engage stakeholders, existing funders and customers, and to create new connections.

 

[…] Storytelling can be a very effective means of measuring impact qualitatively from the stakeholders. It fosters a sense of belonging and pride for the stakeholders in the value and purpose of the organization which will, in turn, result in higher SROI.

 

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Publié sur Forbes par 

Creative Strategist, Social Entrepreneur, Mental Health Campaigner